03 / MUSIC & STORIESMusic · Video · Characters · Stories · Advertising
Plum headphones representing music listening
For work. For winding down.

Content and IP through music and stories

SYNK PULSE creates music, videos, characters, and stories. Our work spans online content and original intellectual property (IP), licensing and co-production, advertising collaborations, and ad and model video production.

PULSE's vision & philosophy

Music and stories
that stay with you

PULSE makes music, videos and character stories you want to hear and see again.

Ad & model video production

From ads to model films,
made to fit your brand

We plan and produce product ads, brand films, model and fashion films, and lookbook videos, choosing AI video or live shooting to suit each brand.

With SYNK’s personalisation approach, we start from the brand’s goals and channels and make the film with the model, voice and mood the brand chooses.

PULSE AI models

Choose the face and voice that suit your brand

Each model’s casting book shows angles, expressions, hair and looks, three voices, height and clothing sizes at a glance. We produce exactly what you choose, and with consent we can also create models based on a brand’s founder or staff.

  • PULSE AI model Ian
    IanMid-20s · 182 cmGentle · ThoughtfulMen's beauty & fragrance, fashion & eyewear
  • PULSE AI model Harin
    HarinEarly 20s · 165 cmFresh · LivelyDrinks & desserts, skincare
  • PULSE AI model Yuho
    YuhoSYNK founder · 180 cmHip · ThoughtfulStreet fashion, music & entertainment
  • PULSE AI model Seojin
    SeojinLate 20s · 170 cmThoughtful · NeatFinance & insurance, IT & B2B
  • PULSE AI model Taejun
    TaejunMid-30s · 184 cmStriking · MatureFragrance & grooming, watches & suits
  • PULSE AI model Yuna
    YunaMid-20s · 168 cmPolished · UrbanMakeup & fragrance, fashion & jewelry

Created with AI. Yuho is based on SYNK founder Yuho Yang; the other five are virtual models, not real people.

Product ads

We show the product and how it is used, so viewers want to buy it or get in touch.

Brand films & commercials

A brand’s story and mood in a single film.

Model & fashion films

Poses, walks and expressions directed with your clothing and products.

Lookbooks

One model across several outfits and hairstyles.

Explainers & how-tos

How to use it and why it matters, in short scenes.

Edits for each channel

Length, ratio and captions fitted to Reels, Shorts, product pages and more.

Client brief

Your video,
organized in six steps

A brief to fill in before you commission a film. As you choose and write, who you are speaking to, what you say and how you show it come together on one page.

  1. Brand & purpose

    Note the name, the purpose of the video, and the customers you want to reach.

  2. Customers & strengths

    Sum up what customers want to know, why they would choose you, and the message that must come across.

  3. Mood & scenes

    Choose the mood, models, and scenes, and mark which scenes must be included.

  4. Usage plan

    Note the channels, whether ads are paid, the prices or offers to announce, and what you want viewers to do after seeing the ad, such as enquire or buy.

  5. Materials

    Select the photos, videos, and logos you have, and pick reference photos for colour, detail, fit, and length.

  6. Review & send

    Check the key summary and file list, then send the downloaded file.

What you write is kept only on your device for now; send us the downloaded file yourself. Quotes and schedules are agreed separately in consultation.

Online content

Music, video,
and character stories

Music, videos and character stories to enjoy in everyday moments.

Content & IP

Our characters and music,
used and made together

Mongle, Kkamong, Marin and SYNK’s music can be licensed for an agreed purpose and scope, or turned into new work together.

Mongle, Kkamong, and Marin flying a kite beside Jeju's blue sea and yellow canola fields. Marin holds the reel, Kkamong reaches toward the kite's tail, and Mongle hops happily nearby.
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Characters & their world

The same personalities and relationships carry into every new work.

A plum record and felt documents representing a creative work and its licensing terms
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Licensing

We agree on purpose, media and period. Enjoying a work and using it commercially are different things.

Mongle, Kkamong, and Marin making a hanji paper lantern together in an autumn hanok garden. Kkamong holds the bamboo frame, Marin attaches the paper, and Mongle supports it nearby.
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Co-production

We plan together and agree on scope, rights and how the work is released.

Advertising collaborations

Introduce your brand
through music and stories

We collaborate on advertising connected to our content and IP, using music, video and characters to fit the message and the channel.

A felt advertising studio model featuring Mongle, plum headphones, a camera, and a storyboard
Music, video, and characters for advertising collaborations · Concept image
SYNK SHIFT

Company branding with SHIFT

SHIFT handles company profiles and visual design; PULSE handles creative production and advertising collaborations.

Explore company branding

We keep published work and businesses in preparation apart. Please ask us about scope and schedules.

SYNK PULSE / EXPLORE

Let the music play

Easy listening for work and rest.

SYNK PULSE CONVERSATION

Ask us
anything

What would you like to know?

For a consultation or application, select “Contact our team.”

Frequently asked questions

Contact our team

Tell us whether you need content production, character or music licensing, or an advertising collaboration. We will discuss where and how long the work will be used.

Leave your question and an email address where we can reply.

Open the contact form (Korean)

This form uses Google Forms. After sending it, check for the submission confirmation message.

The Google enquiry form is in Korean. You can also email us in English at hello@synk.im.

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How we handle contact form data ↗ (Korean)
SYNK / PUBLIC NOTES